Why Align-Right Pillow?

Align-Right pillows are made to adapt to the mattress invention which started causing poor sleep and problems associated with poor sleep.

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Align-Right Sleeping pillows are custom fitted and designed for quality sleeping and to look good on your bed.

Requirements of a proper sleep support:

1 – Must have a unique shape to fit body structures but easy to use
2 – Must support the weight of the head while keeping the neck in alignment
3 – Must be comfortable in all sleep positions
4 – Must conform to all sleeping surfaces and body structures
5 – Must be sized to each individual
6 – Must be easy to maintain, keep the shape, lightweight, easily portable
7 – Must be non-allergenic or machine wash and dry (health reasons)

Competitive Analysis

Characteristic	Align-Right	Tempur-pedic	Mediflow	Therapeutica	Obus Form	Basic Pillow
Size	Five sizes, personally customized to individual height, body, and structure. Small enough to transport	Three sizes based on shoulder dimensions and sleeping position	Three sizes: Standard, Queen or King.	Five sizes, based on shoulder length.	One size pillow	Various sizes, difficult or impossible to customize; often difficult to transport due to size.
Fill	High Memory polyester Hollofil fibres. Engineered for resiliency, durability, machine washable.	Tempur Material (Memory foam)	Water, polyester	Open-cell custom blended foam	Foam	Combination of natural and man-made fill material.
Construction	Five sizes individually weighed and hand-rolled for precise support, inside a 100% cotton case.	Machine made, contour design Maintains shape for correct support based on size,	Water bladder inside a layer of polyester, inside a case.	Molded foam	Molded polyurethane foam	Stuffed, blown
Shape	Cylindrical design to provide proper support whether sleeping on back or side; fits into the natural curve of the neck.	Four types of contour pillows to choose from the neck, side, curve, dual-sided	Rectangular, much like a standard pillow.	Rectangular molded with side sloped panels and wedge extension	Rectangle molded – four cervical designs	Square, rectangular, hourglass, molded into various shapes – some designed to improve alignment, most are aesthetic.
Clinical study on Pain	Clinically evaluated and found to reduce chronic neck pain	Not tested	Individual funded study on subjects with asymptomatic cervical pain (no symptoms)	No	No	No
Machine Wash and Dry	Yes, process kills dust mites and sanitizes your pillow.	Never wash Tempur material	Yes, after emptying water and air from the pillow before washing it.	No	No	Unknown
Volume Adjustable	Yes, easy to remove some filling. See how to article	No	Water can be adjusted	No	No	Unknown
Compactibility	Compresses to fit into a packed suitcase. Each pillow weights approximately one pound (.45 kilogram),	Tempur material cannot be compressed	No	No	No	Unknown
Cold weather-induced rigidity	No	Relies on body warmth to soften and conform. Cold temperatures will harden it.	No	Information not available	Information not available	Unknown
Allergenicity	Hypoallergenic	Allergen resistant	No. Can buy an anti-allergenic pillow protector	Non-allergenic	Hypo-allergenic	Unknown
Return Policy	60-Day Risk-Free Satisfaction Guarantee, full refund or size exchange. 2-Year warranty on Workmanship. With original receipt.	Only if the product is damaged at delivery or product defect.	One-year warranty on manufacturing defects.	5-year manufacturer’s warranty against foam products losing shape or resilience.	One year limited warranty defects, workmanship, and materials with 30-day warranty registration.	Unknown

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